Ghost in the Shell
Stand Alone Complex
Stand Alone Complex
Print design (spot gloss, mix of matte & gloss coating), Static and motion ad creation.
The Ghost in the Shell series traded inspiration with films like The Matrix for many years. The Matrix drew influence from the 1995 Ghost in the Shell film and in turn the Ghost in the Shell series drew inspiration from The Matrix. This contributed greatly to solidifying the "Stand Alone Complex" series as a staple of the Cyberpunk genre.
Because of this, I wanted to reflect this influence in the design, featuring a digital grid pattern throughout and opting for a sleek spot gloss print across the design. It was important to capture those bright colours set against a moody background to reflect the style of the series.
Because of this, I wanted to reflect this influence in the design, featuring a digital grid pattern throughout and opting for a sleek spot gloss print across the design. It was important to capture those bright colours set against a moody background to reflect the style of the series.
The desired outcome was largely achieved - tying together the shows themes, nailing the 'premium look', and receiving a positive reception from customers.
As part of the promotional push, I produced an unboxing video for the release. Footage and iconic motifs from the show were interspersed throughout the edit to give the video fan appeal and capture consumer attention.
Ghost in the Shell Arise Boxset
Ghost in the Shell movie
25th anniversary edition
25th anniversary edition
